05 Oct, 2008
NASCAR Must Embrace New Media: Proposal Attached
Posted by: Alex Meshkin In: Digital Media| NASCAR
Over the past several months, as the advertising market has become increasingly more challenging, I have written numerous posts about the need for NASCAR and Sprint Cup teams to evolve and innovate to stay competitive in the corporate boardrooms. In my posts NASCAR 2.0 and NASCAR Sponsorship 2.0, I discussed opportunities to generate revenues [...]
