The Failing NASCAR Economy: A Time for Action!
… interest from corporate sponsors; and growth was fueled by new television contracts with Fox and NBC. Because of NASCAR’s unique business model, which is vastly different than other sports, the industry flourished from 2003 until recently, gathering new teams, with investors and manufacturers flocking to the industry.
As a point of reference, NASCAR is the ONLY major US sport without a franchise model including profit sharing agreements. NASCAR Teams operate in a free market where teams …
NASCAR Telecast Minus Beer Ads?
… “Dale Jr” effect on the return-on-investment (ROI) of the NASCAR television contract for Fox, NBC, TNT and ABC/ESPN.
So I question, is their enough of a demand to offset the loss of beer ads? If so, I certainly would be surprised if that demand will withstand the current economic pressure. But for sure, no one expected the self-interested actions of Teresa Earnhardt to have such a negative impact and affect so many other parts of the NASCAR food chain. It seems apparent that you can …
Tags: ABC Anheuser-Bush Budweiser Coors Dale Earnhardt Inc. Dale Earnhardt Jr. Dale Jr. ESPN Fox Miller NBC Teresa Earnhardt TNT
About Me
… and a leading face for NASCAR and recurring guest on Fox News Channel. Alex was also featured on CNBC Squawk Box, and in numerous publications including, Fortune, Sporting News, Racer, Associated Press and Sports Illustrated.
Bang! Racing’s sponsors included, Toyota Motor Sales, DuPont, Viacom (Showtime Networks), Line-X, Valvoline and Snap-On Tools. In 2005, the race team was acquired by Toyota Motorsports and Bill Davis Racing. The technology divisions were merged in 2006 into …
-
Latest tweets
