Robby Gordon and Jim Beam Team Up to Support Our Troops
… 100% of the proceeds going to support our troops.
If possible check out the auction at: www.ebay.com/operationhomefront
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Deerfield, Ill. – November 3, 2008 – As Veterans Day approaches, racing enthusiasts and philanthropists will have a chance to bid on a unique racing collectible while supporting America’s service members and their families. Robby Gordon Motorsports (RGM), in combined efforts with Jim Beam® Bourbon, has kindly donated the …
Tags: Charity Auction eBay Jim Beam NASCAR Operation Homefront Robby Gordon Robby Gordon Motorsports
NASCAR 2.0 – Online Advertising Soaring
… Sports Marketer and Digital Media Entrepreneur; I have succeeded in bringing new sponsors such as eBay and Toyota into NASCAR, and leveraged online advertising to unlock revenue sources from digital channels that created a history making NASCAR racing team. The potential has never been greater and the most successful teams have the largest market opportunity to generate significant value that can be monetized in the digital economy.
Share and Enjoy: …
NASCAR Sponsorship 2.0
… online promotions and incentives. We successfully deployed a “points” based auction powered by eBay (a Bang Racing sponsor) and delivered unmatched ROI to our sponsors.
Today there exists technologies, which if employed could provide NASCAR and teams with a solution. Available web 2.0 architecture and social marketing techniques would enable NASCAR, teams and sponsors to leverage existing technology and increase their exposure, interaction and ultimately the sponsors’ ROI.
The most …
Tags: Atlanta Journal-Constitution Bang Racing Digital Media eBay Hendrick Motorsports Joe Gibbs Racing Michael Waltrip NASCAR NASCAR Corp NASCAR Corporate NASCAR Sponsorship NASCAR Sponsorship 2.0 New Media Old Media RaceWorld Roush Fenway Racing Sports Toyota Motorsports Web 2.0 YouTube
Atlanta Journal-Constitution Bang Racing Digital Media eBay Hendrick Motorsports Joe Gibbs Racing Michael Waltrip NASCAR NASCAR Corp NASCAR Corporate NASCAR Sponsorship NASCAR Sponsorship 2.0 New Media Old Media RaceWorld Roush Fenway Racing Sports Toyota Motorsports Web 2.0 YouTube
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The State of NASCAR Sponsorship Programs
… programs in NASCAR and leveraged internet marketing strategies to secure companies such as, eBay to sponsor Bang! Racing. But without an integrated approach whereby teams can leverage the NASCAR brand, innovative business models will not prosper and teams will continue to fail at an alarming pace.
I implore NASCAR, its team owners and motorsports agencies to collaborate to develop and implement a better approach and solution before the majority of teams become bankrupt and are …
Meshkin lives out dream as NASCAR owner
… Travis Kvapil and former Cup driver and Craftsman champion Mike Skinner, are backed by Toyota and eBay among others.
Meshkin laughs when asked about his attempt to become a racer.
“I always wanted to be involved in racing since I was a little kid,” said Meshkin, who briefly campaigned a formula car. “I prefer the ownership side. I think I’ll just stick with what I do well.”
To McReynolds, who owns a small share of the team, Meshkin stands out because of his “passion” for …
Bang Racing Embarks On its First Season
… rules Meshkin and company announced before the Daytona event that with support from internet giant Ebay, the team would field a part time cup effort during the second half of 2004, and a full time effort for the 2005 season.
“We’re thrilled to have ebay become an associate sponsor in the NASCAR Craftsman Truck Series and support a young entrepreneurial team’s entrance into the Nextel Cup, NASCAR’s premier series,” said the young owner.
Not a small accomplishment. Taking into …
eBay and Bang Racing Strategic Partnership
Place your bids
Bang Racing announced an agreement with online aution site eBay, which includes a co-primary sponsorship of the Bang Racing motorsports teams in the NASCAR Nextel Cup and an associate sponsorship in the NASCAR Craftsman Truck Series.
“We’re thrilled to have eBay become an associate sponsor in the NASCAR Craftsman Truck Series and support a young entrepreneurial team’s entrance into the Nextel Cup, NASCAR’s premier series,” said Alex Meshkin, …
About Me
… over $15 million in revenues including, a cash flow positive joint venture with Vertrue, Inc. and eBay as the strategic technology partner – creating and operating the first NASCAR consumer membership and affinity marketing club.
By virtue of his youth, just 23 years old, Alex quickly ascended becoming one of NASCAR’s elite team owners, and a leading face for NASCAR and recurring guest on Fox News Channel. Alex was also featured on CNBC Squawk Box, and in numerous publications …
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