The day is fast approaching when the automotive manufacturers are going to reign in their motorsports budgets to reflect the current state of the automotive industry. The fundamental issue with NASCAR as a branding tool for the car companies is that it fails to demonstrate the future product portfolio and demands for “green” vehicles.
Even though [...]
Tags: Car of Tomorrow, Chrysler, COT, Ethanol, Ford, General Motors, GM, Honda, Indy Racing League, IndyCar, IRL, Mark Kent, NASCAR, Toyota, Troy Clarke